The digital billboard is located on Pułkowa Street, along Wisłostrada – one of Warsaw’s main roads. With four lanes of traffic facing the screen and an extended viewing time, this is a prime location for an effective advertising campaign. Ads displayed on the LED display are highly visible to commuters traveling toward Warsaw’s city center, making this location attractive for both local and transit traffic.
The digital billboard is positioned on the main entry route to Warsaw from the direction of Łomianki, part of National Road No. 7 and the European Route E77, further increasing its reach. Thanks to its strategic location, advertisements displayed on the DOOH screen reach a broad audience – including both Warsaw residents and daily commuters.
